Papa John’s — Rain Trigger Campaign

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Client: Papa John’s

Creative Name: Rain Trigger Campaign



  • Scene 1: 50% Off Online Orders
  • Scene 2: Promo Code: Rain
  • CTA: *Choose for me*
  • Other Comments: The initiative is known as a “weather-trigger” campaign. This means that the ads will only be shown when it rains. As you can imagine, Papa John’s is looking for fresh design ideas to encourage people to order Papa John’s pizzas online when it is RAINING. You have full creative freedom to run with this ad.